A common misconception about editing is that it’s as easy as cutting and pasting clips together. In its most basic form, it is that simple. However, perfecting the art of editing takes time and dedication, as well as a firm grasp on techniques. One of these techniques is proper pacing.
Obtaining a good pace in your video is one way to keep your audience engaged in what you are presenting to them. To get the proper pacing for your video you should not only consider the type of video you’re making and the target audience, but the length, variety and rhythm of your shots, as well.
The length of each shot will lend itself to the overall feel of the video. Short, quick shots are great for high-energy videos, whereas longer shots will slow the pace down, and are more appropriate for reserved or dramatic videos. However, too many shots that are identical in length will bore your audience due to a lack of variety. Be sure to introduce a mix of shot lengths to keep things interesting. For example, if you have a string of long cuts, throw in the occasional quick cutaway. If you have a series of quick cuts, make the next one a bit longer in order to give the viewer a chance to catch up with the action.
Depending on the project you editing, the pacing will vary. Try to establish a rhythm when piecing together individual shots. This will allow your shots to be more cohesive, despite the changes in length and content. Rhythm in video is necessary, much like it is necessary in a catchy tune, and will keep the viewer intrigued and wanting more.
By practicing good pacing, and other advanced techniques, you’ll be able to create videos that are more compelling to watch. You’ll find that there is much more to editing than simply cutting and pasting. After all, one of the best parts of editing video is getting to see the pieces of your story come together in a way that enhances the moment you’re trying to capture.