Artists and Celebrities traditionally invest in various side businesses such as clothing and restaurants. More Artists, however, have found a new and very profitable medium of expression.
From Bieber to Britney, celebrity fragrances are just part of the fame game and the packaging designs have become as expressive as the celebrity themselves.
A celebrity creation of a signature smell has taken over the fragrance business. Releasing a celebrity fragrance is as commonplace as an artist releasing an album or appearing in a film. Nowadays celebrities are taking it up a notch and really getting hands-on in the production of the product
If you’ve truly made it, people not only want to be you – they want to smell like you.
That’s the ideology behind the ever-profitable celebrity fragrance industry, and it works. Celebrity fragrances are rolling out faster than we can keep up. Music to our ears!
Country Artists, Faith Hill and Keith Urban already with a signature fragrance are joined by the newest entry , Taylor Swift and her fragrance “Wonderstruck” . These Country Artists join the ranks of Kim Kardashian, Beyonce, David Beckham, Kylie Minogue, Britney Spears, Jennifer Lopez, Mariah Carey and a host of countless other celebrities. We expect many more artists to get into this lucrative business. For the top 10 bestselling celebrity perfumes from 2010 alone have brought in $215 million in the U.S.
We wanted to share with you some of these designs.
